The Center for the Application of Digital Technologies for Heath and Disabilities (CADT) is a new initiative on the LU campus funded by a $150,000 innovation grant from the university president’s office. The project is run by the chair of the Speech and Hearing Sciences Department, and I was approached by them to create a new brand identity for their Online learning platform as well as each individual learning program within the platform. Through research and ideation, I developed the name iManage: Digital Health Learning Platform and developed a logo and app icon for this concept. I also created a series of logos for each learning program within the initiative including: College Connect, Conversation Connection, Dementia Directions, Managing Hearing Loss, Aphasia Conversation Lab, and iVoice. 
In addition to creating a brand identity for the CADT learning platforms, I also created a website mock up for each platform that included both desktop and mobile versions. Each learning platform used the same typography to allow for a more cohesive look to the project, but they each used a different color palette that allowed each recognition and differentiation from one another. This paid client project allowed me to expand my skills in user interface design and connect with colleagues in other departments including Speech and Hearing Science, Deaf Studies, and Computer Science. It is my hope to continue to partner with colleagues, as I value collaboration and interdisciplinary projects. 
In addition to creating a brand identity for the CADT learning platforms, I also created a website mock up for each platform that included both desktop and mobile versions. Each learning platform used the same typography to allow for a more cohesive look to the project, but they each used a different color palette that allowed each recognition and differentiation from one another. This paid client project allowed me to expand my skills in user interface design and connect with colleagues in other departments including Speech and Hearing Science, Deaf Studies, and Computer Science. It is my hope to continue to partner with colleagues, as I value collaboration and interdisciplinary projects. 

You may also like

Back to Top