From 2011–2012, I worked for Discovery Communications (now Discovery Inc.) as a graphic designer. This Prophets of Science Fiction campaign was created in 2011. I took the plain title treatment and embellished it here as you see in this campaign. I selected a technology based stock photo as the background image and used this to create the additional assets. The aesthetic is carried through the poster design, iTunes cover art, Twitter skin, and Get Glue stickers. The Ridley Scott photograph used on the poster was not available for additional design elements except the banner ads, yet I was able to capture the same mood within the other assets to create a cohesive and successful campaign.
This press kit was created in 2011 for Investigation Discovery, a network that features real crime dramas. Under the direction of the team’s creative director, I selected stock imagery and utilized creative image editing to evoke a “wicked” holiday mood that would appeal to viewers who enjoy the network’s suspenseful shows. The assets were combined in a branded Christmas stocking and St. Nick’s Coal candy to entice members of the press to write about the series. The final result was well received by the client and implemented in that year’s holiday season campaign.
In 2014, I worked as a freelance designer for Americommerce, a local Beaumont, TX company that creates ecommerce website solutions. This project for Cool as a Moose was a mock up that was implemented for the client to enhance their ecommerce platform. The Americommerce company was bought out by Capital One in late 2014, which concluded my freelance work with the company, but I learned about ecommerce strategy and layout as a result of this experience.
This client project was created for the Lamar State College Port Arthur Commercial Music Program. The client wanted a poster series that would be easily recognizable for their fall 2012 events. The posters stood out in the community and helped generate interest in concerts and workshops held in the Commercial Music Department. This series earned First Place in the Poster Category at the 2013 Press Club of Southeast Texas Awards in Beaumont, TX. They also won a Gold ADDY Award in the category of Advertising for the Arts and Sciences in Lake Charles, LA in 2013. The series went on to the ADDY District 10 awards and received a Bronze ADDY Award in the category of Advertising for the Arts and Sciences. The posters did so well, the department went on to use the template for two additional semesters through the fall of 2013.
From 2013–2019, I designed the annual Lamar University Art Faculty Show Card. This department has a wide range of faculty and staff specializations including: art history, art education, painting, drawing, ceramics, sculpture, photography, video, graphic design, printmaking, and mixed media. This presented a fun challenge to represent the fields of art and design through one image. In this case, thumb tacks represent faculty’s emphasis on critique in teaching practice. I worked closely with local print vendors to produce the final print products.